“Domain names are worthless” » DomainConsultant: "Yes, you can create a brand without a great domain but these days
you’ll need many millions just to get started. You forget that Yahoo
and Google are both short, excellent domain names. I even tried to buy
a domain back in the day because I thought it was really good:
facebook.com.
Sure, if you are Fidelity, you don’t need mutualfunds.com. But if you
are a new or expanding global player, you’ll get instant market share
and credibility without spending a dime on marketing. Mutualfunds.com
probably gets hundreds of daily visitors looking for…mutual funds.
And that will continue from now until domains are no longer used. What
is that eternal stream of targeted visitors worth?"
'via Blog this'
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